Perodua extends green initiatives to all Malaysians through anti-littering campaign

Perodua is working together with a Malaysian government agency to educate the public on maintaining a cleaner environment, starting with the nation’s roads.

Recently Perodua collaborated with the Solid Waste Management and Public Cleansing Corporation (SWCorp) – an agency under the purview of the Housing and Local Government Ministry – on the latter’s 1:0 ‘One Vehicle, Zero Litter’ campaign to discourage littering from vehicles.

The campaign saw volunteers from Perodua and SWCorp give away 500 in-vehicle mini-bins to motorists at a petrol station next to the Jalan Duta toll plaza on the PLUS Highway KL-bound, reminding them to bring their litter home instead of throwing it out of their vehicles.

The volunteers also held up colourful placards displaying anti-littering messages, while prominently-placed banners and buntings duly caught the attentions of motorists exiting the toll plaza.

Within Perodua’s headquarters and manufacturing campus in Sungai Choh are its Laman Hijau recreational common and its 1,500-square metre ECO Garden, both of which incorporate many sustainable elements. Solar panels and rainwater-harvesting systems also feature on many of its campus buildings.

Perodua is Malaysia’s No 1 Energy-Efficient Vehicle (EEV) manufacturer. It has produced and sold over 680,000 EEVs to date, including the Axia, Bezza, third-generation Myvi and Aruz seven-seater SUV.